They didn’t take no for an answer’: Inside the return of EA Sports College Football – ESPN (2024)

TITLE
They didn’t take no for an answer’: Inside the return of EA Sports College Football

AUTHOR
Michael Rothstein

PUBLICATION
ESPN

YEAR
2024

ARTICLE TYPE
Article

FROM THE ARTICLE
Daryl Holt shopped at a Books-A-Million near Auburn, Alabama, around Thanksgiving in 2019 when his clothes caught the attention of the person standing behind the counter. The EA Sports logo Holt wore led to the question he always received when wearing his company’s gear publicly.

When is the college football video game coming back?

Holt smiled. It had always been a desire to bring back the college football video game, but at that moment Holt knew something no one else outside the EA Sports offices in Central Florida did. When he returned from his trip, he had another conversation ready to potentially solve concerns and bring back one of the most resonant titles in the company’s catalog.

“I think I even said, ‘I don’t know, but maybe sooner than you think,'” Holt said. “And it kind of gave me that little extra push that I know that there were people that wanted this game to come back as much as I did, more so than I did.”

COMPANIES MENTIONED
EA Sports

GAMES MENTIONED
College Football 25

PEOPLE MENTIONED
Ben Haumiller
Daryl Holt
Rob Jones
Christian McLeod